The industry has more than 27 years of history and is currently positioned as one of the most important businesses in Mexico, as it represents the third most exported agricultural product after beer and the export of Mexican avocados. The export of berries in Mexico is valued at 400 million dollars, exporting 364 thousand tons worldwide.
The impulses facilitated by the Mexican government and specialized organizations in berry cultivation in Mexico have achieved great results in the country globally, as Mexico has been able to position itself as the fourth world exporter of strawberries.
The blueberry and raspberry are considered the berries with the greatest growth potential for the next 10 years.
Who are the main producers of berries in Mexico??
The producing states in Mexico with the highest participation are Michoacán, Jalisco, Guanajuato and Baja California.
In fact, the state of Michoacán had a berry production of more than one million dAnd tons of strawberries, raspberries, currants and blueberries, which helped put Mexico as the third world power in the production of red fruits. The berries in Mexico are produced in 32 Michoacan municipalities, among which are: Zamora, Jacona, Los Reyes, Panindícuaro, Maravatío, Vista Hermosa, Ixtlán and Tangancícuaro.
This continues to position Michoacán as the leading producer of berries in Mexico, as well as being the world leader in the production of persimmons, with 94% of the national harvest of strawberries. It also ranks first in strawberry production nationwide, contributing more than 70% of the berries in Mexico.
This continues to position Michoacán as the leading producer of berries in Mexico, as well as being the world leader in the production of persimmons, with 94% of the national harvest of strawberries. It also ranks first in strawberry production nationwide, contributing more than 70% of the berries in Mexico.
What is the current demand for berries in Mexico?
Of the berry production mentioned above, 97% of the exports of berries are to the United States and Canada, the rest between Europe and Asia. The annual sale of berries is around 2.3 billion dollars. This is the economic importance of berries in Mexico, since according to the president of the National Association of Berry Exports, José Luis Bustamente Fernández, the berry industry in Mexico generates around 420,000 direct jobs.
In addition, its profitability index is higher than that of products such as sugar cane or corn production in Mexico. The benefit-cost ratio of berries in Mexico determines their financial viability in a productive project. According to the Mexican Journal of Agricultural Sciences, this ratio is 2.82% for the case of blueberry, 1.88% for the raspberry, 1.82% for the strawberry, and 1.76% for the pomegranate. Sugar cane has a benefit of 1.5% and corn of 1.2%.
Although the berry market in Mexico is primarily aimed at North America, shipments to the Far East have increased by about 5%.
In addition, its profitability index is higher than that of products such as sugar cane or corn production in Mexico. The benefit-cost ratio of berries in Mexico determines their financial viability in a productive project. According to the Mexican Journal of Agricultural Sciences, this ratio is 2.82% for the case of blueberry, 1.88% for the raspberry, 1.82% for the strawberry, and 1.76% for the pomegranate. Sugar cane has a benefit of 1.5% and corn of 1.2%.
Although the berry market in Mexico is primarily aimed at North America, shipments to the Far East have increased by about 5%.
Jorge Gross
Juan Carlos Madrigal
Sigifredo Murillo
Gerardo Montiel
Carlos Vargas